Ranking of Division I-A schools by the total revenue they took in during the 2007-08 reporting year. These revenues include generated revenue (such as proceeds from ticket sales and sponsorships) and allocated revenue (such as tuition waivers, money from student fees and direct institutional support.)
1st Texas $120,288,370 Big 12
2nd Ohio State $117,953,712 Big Ten
3rd Florida $106,030,895 Southeastern Conference
4th Michigan $99,027,105 Big Ten
5th Wisconsin $93,452,334 Big Ten
6th Penn State $91,570,233 Big Ten
7th Auburn $89,305,326 Southeastern Conference
8th Alabama $88,869,810 Southeastern Conference
9th Tennessee $88,719,798 Southeastern Conference
10th Oklahoma State $88,554,438 Big 12
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